The TO Media Co. team consists of a variety of experienced professionals, including publicists, social media specialists, and copy writers.

allison olmstead: ceo + founder

Allison Olmstead specializes in consumer and lifestyle public relations for a diverse collection of clients nationwide.

Successful at conducting local and national print, online and television campaigns, her clients have been featured on major TV talk shows, news shows and cable stations, such as CBS This Morning, Good Morning America, and Today among others. 

Allison Olmstead: ceo + founder

She has also had great success with feature distribution and product placement in magazines, including: Better Homes & Gardens, Good Housekeeping, Sports Illustrated Kids, W, O-The Oprah Magazine, InStyle, Woman’s Day, and Real Simple, as well as countless others. Allison's clients have also been featured on major online outlets, including: online versions of magazines, news websites and blogs such as Apartment Therapy, Wall Street Journal online, Gizmodo,, Reader's Digest, Elite Daily, Vogue online and more. 

Allison began her career at Ellen Appel Public Relations in 1996, started Olmstead Public Relations in 1998 and then founded TO Media Co. in 2007. She has worked on the following accounts: Laura Ashley, Jillian Michaels BODYSHRED,, Bravo Sports Corp., Nutcase Helmets, Sector 9, Pro-Tec, Pulse Performance Products, Kryptonics, Quik Shade, Halsea, Shock Doctor, Cutters Gloves, Playboy Surf, Vonny, The Container Store, Frederick’s of Hollywood, and more.


contact us:

Allison Olmstead


Jane Gillespie: senior publicist

cassandra weinman  digital content + social media

cassandra weinman digital content + social media

Claire Olmstead: junior publicist